Good morning, it’s Friday, April 10th. You can expect a mild day tomorrow, a chance of rain on Saturday, and a bigger chance of rain on Sunday — the National Weather Service predicts half an inch to an inch and a half for the weekend.
In today’s newsletter, we have a look at the possibility of much more severe rain in the future, the trials of attempting to buy Olympic tickets, and some potential activities for your weekend. But first, the fried chicken restaurateur with big plans for Hollywood.
*Show this newsletter as a coupon for 10% off your meal at Stir Crazy until April 14.
Why is one fast food chicken restaurant suddenly all over L.A.?
UCLA basketball players Lauren Betts and Kiki Rice sign autographs before a media scrum at a Raising Cane’s in Hollywood. (Hayes Davenport/L.A. Material)
Yesterday — the morning after their NCAA championship victory celebration at UCLA and a few days before their likely selection at the top of the WNBA Draft — local basketball stars Lauren Betts and Kiki Rice took some time out of the best week of their lives to serve chicken fingers at a drive-thru in Hollywood.
Betts and Rice were there as celebrity endorsers of Raising Cane’s, a Louisiana-born, Texas-based corporation that last year passed KFC to become the third-biggest chicken chain in America by sales. They delivered a press conference in front of chicken fingers, cole slaw, fries, Texas toast, Cane’s Sauce, and fountain drinks — the entirety of Raising Cane’s offerings.
Evan Lovett, who shares his fascination with Los Angeles on the social media account and podcast LA in a Minute, was also in attendance — the brand has brought him in as an endorser as well. And there’s a case to be made that no major corporation is more fascinated with L.A. right now than Raising Cane’s.
You’ve reached your free article limit this month.
Upgrade now to gain unlimited access to L.A. Material’s reporting. Your support helps us keep really good, really independent journalism alive in Los Angeles.
Upgrade now
